Bridal Expo Chicago Coming to Belvedere Banquets Elk Grove

The last few weeks have been bustling at Bridal Expo Chicago’s corporate offices in spite of so many brides and vendors being on vacation. (July is usually the slowest month of the year for retailers)  We are looking forward to our next show coming up on Sunday, August 8th at Belvedere Banquets in Elk Grove.  Located minutes from the Streets of Woodfield in Schaumburg, this venue always delivers a highly engaged crowd.   The venue is simply gorgeous and their staff mirrors the quality and attention to detail one would expect to witness at The Ritz Carlton Chicago or The Four Seasons.

The pace of this luxury event is a tad slower than others we produce in Chicagoland, but its none the less a highly successful show with lots of connections and serious bridal consumers. Vendors usually do extremely well because attending brides have immediate needs for their fall weddings and they are giving up a valuable day of the week to immerse themselves into all things bridal-a Sunday. We’ve heard success stories from some of our vendors that they actually contract with brides on the spot.  Show hours are from 12p-4p and the comprehensive 45 minute fashion show presentation starts at 2p.

It’s a win-win for both brides and exhibitors.  So if you are an area to-be-wed, we encourage you to pre-order tickets on-line at www.bridalexpochicago.com prior to Thursday, August 5th, otherwise tickets are $15 per person at the door.  And while vendor space is nearly booked up, their still remains a few great spaces inside the retro-glam ballroom at Belvedere Banquets.  Call 847-428-3320 while space is still available.Layout 1

Lazaro Perez-Designer for Lazaro and Tara Keely

Lazaro's Personal Appearance at Macy's Bridal Salon

Lazaro's Personal Appearance at Macy's Bridal Salon

Our good friend Christopher Dillon, Manager of Macy’s Bridal Salon State Street, invited two of our members of our Fashion Department to spend some time at the bridal salon to view the Fall 2010 Lazaro and Tara Keely Bridal Collections during this past weekend’s trunk show.  We had an opportunity to meet Lazaro and discuss his visions for his collections and talk all things bridal.  What struck us the most about this renowned designer is his relaxed and grounded persona.  Soft spoken, confident, and truly enthusiastic about every bride he worked with earlier in the day.

Lazaro has been designing since the late 1990’s and has been known for awarding winning designs incorporating his talent in the use of hand beading and embroidery.  His designs are ultra-glamorous and elegant.  His Fall 2010 collection is every bride’s dream come true with exquisite designs incorporating lace, organza, silk and antique beading.  The structure and fit are superb. And he has not allowed his ego to out shine his collection which unfortunately is not necessarily the case with other designers we’ve encountered.  With Lazaro, you know in an instant that his love for his work and his dedication to creating beautiful gowns for brides is a passion that is as much alive in his eyes today as it was when he first started nearly 15 years ago.  Bravo!  For more information; visit www.lazaro.com or to find the nearest retailer who carries the Lazaro and Tara Keely brands.  A division of JLM Couture.  To book an appointment at Macy’s Bridal Salon, call (312) 781-3545. Ask for Theresa or Christopher.