Bridal Expo

Wedding invitations have evolved into something so personal and unique that you can actually get a feel for the wedding itself just by seeing (and touching) the invitation. Whether you choose parchment, custom engraving or print the invitations yourself, there are dozens of things you can do to spice up your invitations without breaking the bank.

Photos – Consider incorporating your engagement photo into the invitation or save the date to make an impact.

Words - Using your own words, maybe some sort of prose, will add an artistic flair.

Be Creative - Use touches of your culture with color and font.

Sparkle – A little sparkle never hurt anyone, right? A touch of glitter, a rhinestone or iridescent ink is very exciting.

DO NOT  add confetti - no one likes opening an envelope with confetti in it.

Consider calligraphy instead of printed address labels, it really makes an impact.

Postage - Using a stamp with a specific theme is a nice idea. Take it a step further by using  custom photo stamps for all of your wedding postage. Also making sure you have the correct postage will save a ton of headaches. Can you  imagine having 150 invitations returned?

The most important thing to keep in mind when selecting your wedding invitations is that you don’t forget your personal style. Keep the event and location in mind and let that dictate the style of the paper, ink, font and wording.  With literally hundreds of choices, it can get very confusing but, don’t despair – there is a style out there just right for you. 

-Penny Frulla for Bridal Expo Chicago

There are some colors that are timeless, colors that transcend theme and season, that magically work in almost any venue and seem like the decor was planned around the event instead of vice verse. Blush is one of those colors.

Blush is defined as a warm, delicate, rosy color. Definitely one of the most diverse colors in the pink family, blush can be worn by almost every skin tone from Olive to fair to African American to Asian.

Designers have been showing bridal gowns in blush for years!

Blush goes perfectly with a Victorian or Vintage themed event.

Sumptuous flowers with crystal accents create a French Art Deco mood.

Belts, table accents, shoes, jewelry and  other wedding accessories make a beautiful and delicate statement when featured in blush. This includes  desserts and cakes.

The greatest benefit of blush is the versatility. You will never find another color that is as easy to match or blend as blush, and with blush as your main color, you won’t have to worry about an accent color, since everything goes with Blush!

-Penny Frulla for Bridal Expo Chicago

Few colors can transcend seasons  like Chartreuse. Bold, Bright, Chic, Lively and Elegant, this is one of the most overlooked and misunderstood wedding colors!

Chartreuse  can freshen up any room and goes well with most interior decor. Bonus: It is a great color for a signature cocktail, even if your cocktail is simply Chartreuse.

 Chartreuse and Teal make a bright, bold statement when paired together.

Chartreuse and Platinum make a sophisticated and more serene combination.

Chartreuse and Honeysuckle is light, whimsical and well suited for a summer wedding. 

Chartreuse and Ivory is elegant and chic.

Chartreuse and Fuchsia is hot for spring.

Chartreuse and Plum make a luscious combination for a winter wedding.

Black and White with Chartreuse accents is the perfect choice for any season!

How do you feel about chartreuse?

-Penny Frulla for Bridal Expo Chicago

A long time ago there was a very strict dress code for each and every event. Seriously, people got dressed up in suits to go to baseball games and ladies were in stockings and heels at the grocery store. Today, it seems, people have trouble knowing how to dress for dinner at a casual restaurant much less a wedding.  I see  people of all ages  wearing pajama pants in public and generally speaking, casual attire has gotten out of control. So when  my friend called me today and asked what she should wear to a wedding I thought it might be a good time to go over what is acceptable and what is not acceptable in wedding guest attire.

So in this day of casual wear how do you tell your wedding guests that jeans are not acceptable (even with a dinner jacket for men) and that you fully expect them to dress appropriately? It is not that hard, actually. The place to let your guests know what is expected of them is in the invitation or, even better, on your website if you have one.  I have defined some of the more common dress code terms so you can use them to let guests know what to expect.

“Casual Attire”- If you are having a destination wedding on the beach, your female guests should wear a sundress, cruise-wear, not beachwear. Espadrilles, sandals and a dressier flip flop ( if that exists) are all appropriate footwear. The beach is no place for stilettos, anyway. Men can get away with a nice shirt, maybe Tommy Bahama or a stylish Cubavera  shirt  with linen pants.

“Informal Wedding Attire” is a step up from casual. A nicer dress, made of nicer fabric – something you would wear to a college graduation or to meet the first lady. Floor length is out. Men should wear a suit but still no need to wear a tie if the shirt is nice enough. For a preppy look try a navy blazer with Khaki pants and a pastel print tie.

“Formal Attire” means men have the choice of a tuxedo or dark suit. Ladies can wear either short or long gowns but, it needs to be dressy. Break out the glam but, don’t worry if you prefer the casual side of formal. Cocktail dresses are fine.

“Black Tie” or Ultra Formal is defined as cocktail or long dresses (only)for women and tuxedos (only)for men. Break out the fine jewelry, sparkly accessories and beaded purses. Men do not have to wear a bow tie as long as they have a tuxedo or a fine suit with contrasting fabric on the lapels. Dress like you are headed for the red carpet at the Academy Awards.

If your guests do not have the good sense  to know the definition of ‘Casual Wedding Attire’ ( for example), how do you enforce the dress code? That is entirely up to you. You could either have security to make sure everyone is  up to par and those who aren’t are turned away or  tell the photographer not to take photos of anyone dressed inappropriately. Or you could just let it go.  With any luck at all, you could have someone dressed so oddly that it will entertain you for years to come. 

-Penny Frulla for Bridal Expo Chicago

 If you haven’t already selected the color for your wedding, consider Mint! Perfectly accented with gold or pink, mint green offers a refreshing alternative to bolder hues. By nature, green is a color of resurrection, abundance, hope, love and joy which makes perfect sense that any couple would want to use this color to begin their lives together.

Mouthwatering treats of mint hues to delight your guests.

Meaningful keepsakes for your guests to enjoy.

Modern accessories to accentuate your color choice!

Tantalizing tablescapes of mint and white will be sure to delight

Pastel bouquets of mint and peach

Ethereal gowns for your bridesmaids

Even this beautiful birdcage for collecting cards is more than modern in mint!

Don’t forget to let the men get in on the fun. Pastel ties are hot, hip  and give your groom a youthful glow. 

Whether your wedding is in a garden,  or an upscale hotel;  mint can transform nearly any space into an ethereal masterpiece of calm, cool and serene. You will hardly find a better choice than mint to  begin your lives together.

-Penny Frulla for Bridal Expo Chicago

If you are  having your wedding in 2013… do we have good news for you: there is a lot to look forward to, A LOT!  No matter what your budget, the top trends reporting for this coming year have something to offer for everyone! 

2013 is all about putting on the glitz!

“It’s a move towards sophistication,” says Alyssa Brown of Alison Events in San Francisco, the planners behind Seth Rogen’s recent nuptials. “For example, we’re planning an outdoor event right now, but there’s crystal on the table, and gold silverware and chargers,” Alyssa explains. “And black tie is playing a huge role right now. It’s full-length gowns for everybody!”

Along those same lines, couples will be opting for formality and sophistication in their tablescapes; crystal, chandeliers, chargers, gold silverware combined with eclectic elements to give a homespun feel.

2013 Flower of the year: The Peony. Soft, lush and romantic, the peony is the most requested wedding flower for two years running now, according to Sayles Livingston of Sayles Livingston Design in Newport, Rhode Island. But with the bloom available for only two months out of the year, brides need a backup. Sayles recommends the garden rose, which has the same delicate petal feeling but is much more readily available.

Eye- Popping Cakes. The cake style that dominates right now is clean and modern with  eye- popping color or all-over appliqués. Is it vintage or is it modern? Who knows, who cares – it is chic and adorable so go with it!.

“Less is More” Color. Neutral color palettes; Blush, grey, champagne will continue to trend among all brides whether formal, semi-formal or casual. Softer fabrics,laces, softer colors are one of the must-haves for a glamorous 2013 wedding. The look is surprisingly versatile and wears well on almost all skin tones.

Foil stamping is in! Look for glints of metallic gold, silver and bronzes stamped directly on the wedding invitation. Imagine your names, or calligraphy scrollwork looking modern in gold. It adds a very fun pop without being too glitzy.

Those with a sweet tooth, take heart.  Dessert bars are here to stay, but now they have a formal twist.Look for requests for dessert bars by color. For a white one; do merengues, French macaroons, fudge brownies topped with powdered sugar, and lots of desserts with vanilla-bean frosting.

 No matter what you are looking for in 2013, you will find everything you need at one of Bridal Expo Chicago’s Luxury Events. Please call our office at 847-428-3320 or visit our website www.bridalshowexpo.com to get tickets to a show in your area.

-Penny Frulla for Bridal Expo Chicago

Can you believe 2012 is almost over?!  It’s time to look back on 2012 and some of the fabulous wedding trends that sprouted from the imagination an creativity of seasoned professionals. Of course some may be passing fads … but,  some are definitely worth keeping! In no particular order, here are the ones we would like to stick around for at least another year:

Inspiration Boards

Thanks in large part to Pinterest, this trend has enabled brides to see the big picture when it comes to their wedding story.

Unique Venues

Less than 5% of couples have their ceremony in a house of worship. Finding just the right place to celebrate your love is a charming way to spend time and express your individuality.

Colored Wedding Dresses

Jessica Biel and Reese Witherspoon both tied the knot in subtle shades of pink. Color is hot and you are guaranteed to see a lot more of it in 2013.

Mix It Up

Bridesmaids wearing different (but matching) gowns, making every single groomsmen’s boutonniere slightly different, brides wearing cowboy boots, having homespun touches at the reception. Breaking tradition is the new tradition!

Delaying the Honeymoon

According to Theknot.com about 25% of all couples delay their honeymoon by  more than a week. It gives you time to unwind and prepare for the journey without feeling rushed.

Excited to see what 2013 has in store for weddings? Tune in tomorrow when I explore some 2013 wedding predictions!

-Penny Frulla for Bridal Expo Chicago

I got a phone call today from a friend who is getting married in 2 weeks. She ordered her gown  9 months before the wedding date just as she was told , she gave a 1/2 deposit just as she was told, and now she sits less than 14 days before her wedding without a gown, worrying where it is and wondering why it took so long. Worrying if she is going to have a gown before her wedding, wondering if it is going to fit. Worrying if she should go somewhere else and buy a backup gown and wondering how she got into this mess in the first place.

In no particular order, here are some step you can take to make sure you are not ever in her shoes:

 Earlier is better. Give yourself as much time as you can. 1 year? No problem! 18 months, even better!!! Start shopping for your gown as soon as you become engaged.  Designers take a minimum of 6 months to complete an order and can take even longer depending upon the style, fabric and beading.

 Reputation is everything. Shop at a trusted salon, one that you have heard great things about. Go on the internet and do a little snooping around. Good recommendations are golden and word of mouth is the best referral. Decide which is more important; savings or service! Working with bridal professionals makes your journey a lot more enjoyable.

 Do your Research. Find out the  designer of your gown, where their company is located, where the garments are made and what their standard shipping time is. 

 Ask Questions. When you have a question, do not hesitate to ask your salon bridal consultant. They are familiar with the stock, the designers, the alterations, every aspect of the business. They get customers from referrals and they know that you will be their biggest advocate if you are happy with your service.

 Back Scratching. Take care of your consultant and your consultant will take care of you. I’m not saying to bribe your consultant. I’m saying a nice note and a kind word all go a very long way when it comes to service.

 Plan ahead. If you do not have a gown within 2 months of your wedding date, you will need to have a backup plan in place. Remember that there are scores of salons that deal in consignment bridal gowns from major designers.

Remember, the worst thing you can do weeks (days) before your wedding is to stress and worry. It will trigger all kinds of physical symptoms; weight gain or loss, bags under your eyes, breakouts, hair loss, mood swings and more.  Most importantly, you are in control of the situation, the situation is not going to control you.

-Penny Frulla for Bridal Expo Chicago

The recent news of the engagement of two-time Grammy winner and American Idol alumni Kelly Clarkson to Nashville talent manager Brandon Blackstock got our creative juices flowing, imagining what kind of wedding this “Southern  Belle” might have in mind!

For the rest of the world who does not live in the Southern part of the United States, there are very distinct differences between South Carolina Style, Kentucky Style, Louisiana Style and  Texas Style. So, the fact that Ms. Clarkson hails from Texas and has planted her roots in Tennessee poses a ‘Southern Style’ challenge. However, there are some must -haves for any true Southern Wedding:

It’s all about the family. Expect to see cousins, kids, aunts, uncles and  relatives from every corner of the globe – even Yankees! The more the merrier, Southern weddings are known for being large and friendly so, when it comes to family; there is always room for more.

Grooms Cake. A groom’s cake  presents an opportunity for the bride to get creative & really WOW her groom. Since so much of the wedding is about the bride & her style, this is a great way to honor the most important man in the room.This tradition has really been embraced by people across the globe.

Beverages. Southern brides love to honor their heritage, & the quintessential beverages of the South are the great way to do so. From mint juleps & neat bourbon to sweet tea & Coca-Cola, there’s a Southern beverage to quench the thirst of young & old wedding guests alike.

Charming Accents. Glowing votives, floating magnolias, mason jars, old fashioned lanterns, parasols; all touches that remind you of a simpler era are abundant. Think of timeless elements that would work as easily in 2012 as they would have in 1954.

Most of all, the Southern culture is steeped in beauty, elegance, and grace. Whether your wedding is Sweet Home Alabama or Sweet Home Chicago, you can always incorporate some of these elements to make your celebration ooze with Southern Hospitality.

-Penny Frulla for Bridal Expo Chicago

When you plan your wedding budget there are dozens of factors that can increase your costs and before you know it, your $30,000 budget is now $10,000 over.  Not planning for extras and add-ons can put you into a deficit quicker than you think.

1) Remember to take your time into consideration. For instance, if you will have to take time off from work to handle fittings, tastings or sign contracts and will not get paid for the time off; you have just ‘spent’ money by not earning it.

2) When looking online at pricing, the numbers can be deceiving. $35 per person sounds like a great price for a reception until you realize that doesn’t include an entree, a napkin or a fork. Make sure the price is for a complete meal.

3) One of the biggest costs is for alcohol, so some couples try to sidestep this  and be thrifty by providing their own alcohol and bartender (an option at some reception venues). This will save you very little money. Between corkage fees and the retail costs of alcohol, you would be wiser to offer an open bar and not use top shelf  liquor… or limit it to just wine and beer.

4) When buying your wedding gown, ask about the cost of alterations up front. Just as the salon will make you sign a contract agreeing  to purchase the gown, pay the 1/2 deposit and the balance when the gown arrives – you should require the salon to give you an alterations quote in writing. A good place for this is on your receipt.  Expert alterations can cost hundreds of dollars.

5) The cake is another quagmire. Having a wedding cake large enough to slice off a piece for 200 guests is costly and can be difficult to maneuver. Consider having a smaller (more manageable) wedding cake for the cake cutting and having your baker make sheet cakes of the same exact cake and frosting  to serve to guests.

6) Speaking of cake, check  this out: Cake cutting fees can be as much as $3.50 per slice.  This is just the fee that the reception site charges to cut your cake, put it on a plate and serve it. Add this onto the cost of the cake and you could increase the cake budget by 50% or more. Consider the options of mini cakes or cupcakes to serve to guests. Cupcake bakeries are super chic right now so why not get in on the fun?

7) Service professionals often rely on tips. If it is not added into your total automatically,  make sure you allow for this at the end of the event.

Overall it is estimated that individual wedding costs increase by 25% from the original quote. In order to avoid this happeneing to you… don’t forget to factor tax, tips, add-ons and fees into your budget and make sure you get everything in writing!

-Penny Frulla for Bridal Expo Chicago